New Spritz Technology Could “Change The Way We Read”
Technology’s changed the way we do almost everything. But whether you buy an ebook or read an article on the web, the format of reading itself is rooted in centuries-old, left-to-right, boring ol’ text. As methods for consuming music, television and games have shifted drastically, the way we read might also head down a new path.
The software is called Spritz, a tool developed for Samsung’s Galaxy S5 and Gear2 smartwatch. Spritz streams words individually rather than forcing your eyes to read horizontal rows of text. It works by using a red letter to pinpoint the eye’s “Optimal Recognition Point,” or the point where the eye can most easily recognize a word. From here, you can stream (and comprehend) words much faster than you’d imagine.
“As smart devices continue to change shape and become increasingly smaller, Spritz enables users to read comfortably and conveniently,” said Frank Waldman, the co-founder and chief executive officer of Spritz. “Our technology can be used to read emails, text messages, social media streams, maps or web content and can be integrated onto any mobile device—the options are almost limitless.”
What are your thoughts on Spritz?