March 7th, 2014
New Spritz Technology Could “Change The Way We Read”
From Paste Magazine:

Technology’s changed the way we do almost everything. But whether you buy an ebook or read an article on the web, the format of reading itself is rooted in centuries-old, left-to-right, boring ol’ text. As methods for consuming music, television and games have shifted drastically, the way we read might also head down a new path.
The software is called Spritz, a tool developed for Samsung’s Galaxy S5 and Gear2 smartwatch. Spritz streams words individually rather than forcing your eyes to read horizontal rows of text. It works by using a red letter to pinpoint the eye’s “Optimal Recognition Point,” or the point where the eye can most easily recognize a word. From here, you can stream (and comprehend) words much faster than you’d imagine.
“As smart devices continue to change shape and become increasingly smaller, Spritz enables users to read comfortably and conveniently,” said Frank Waldman, the co-founder and chief executive officer of Spritz. “Our technology can be used to read emails, text messages, social media streams, maps or web content and can be integrated onto any mobile device—the options are almost limitless.”

What are your thoughts on Spritz?

New Spritz Technology Could “Change The Way We Read”

From Paste Magazine:

Technology’s changed the way we do almost everything. But whether you buy an ebook or read an article on the web, the format of reading itself is rooted in centuries-old, left-to-right, boring ol’ text. As methods for consuming music, television and games have shifted drastically, the way we read might also head down a new path.

The software is called Spritz, a tool developed for Samsung’s Galaxy S5 and Gear2 smartwatch. Spritz streams words individually rather than forcing your eyes to read horizontal rows of text. It works by using a red letter to pinpoint the eye’s “Optimal Recognition Point,” or the point where the eye can most easily recognize a word. From here, you can stream (and comprehend) words much faster than you’d imagine.

“As smart devices continue to change shape and become increasingly smaller, Spritz enables users to read comfortably and conveniently,” said Frank Waldman, the co-founder and chief executive officer of Spritz. “Our technology can be used to read emails, text messages, social media streams, maps or web content and can be integrated onto any mobile device—the options are almost limitless.”

What are your thoughts on Spritz?

  1. dreamthebunny reblogged this from chicagopubliclibrary
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  6. cecinestpasclare reblogged this from erikadprice
  7. megnsaysthings reblogged this from erikadprice
  8. sketchythiings reblogged this from erikadprice and added:
    The past few centuries, various reaches of the literary world have be a-talking about the reading application, Print....
  9. brigidkeely reblogged this from chicagoartnerd and added:
    I read super fast, but I also don’t read a word at a time. Having words flung at me singly is actually confusing for me,...
  10. chicagoartnerd reblogged this from erikadprice
  11. erikadprice reblogged this from chicagopubliclibrary and added:
    A Brief List of the Biggest Things Wrong with Spritz The past few months, various reaches of the literary web have be...
  12. hannahklarachloe reblogged this from thescientistsjournal
  13. literarypigeon reblogged this from chicagopubliclibrary
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  16. dirtyfuzz reblogged this from samanthahighness
  17. postapocalypso reblogged this from calikothedestroyer and added:
    Haha, true! And I would hate it for leisure reading, when I like to take my time and sometimes re-read passages that I...
  18. thescientistsjournal reblogged this from samanthahighness
  19. calikothedestroyer reblogged this from postapocalypso and added:
    It feels very Orwellian to have text shoved word-by-word into my eyeballs like that. “TAKE THE INFORMATION. TAKE IT.”
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  21. youreanassholekatie reblogged this from carpinska
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